Apr 13, 2023

June 25, 2019

Millennials make up the largest slice of the car buyer pie chart. Yet, they are a new breed of car buyer that is more informed than ever about the nuances of each vehicle. They pay a lot of attention to online information regarding vehicles and make their decisions based on numerous independent reviews. They dig deep to find authentic reviews of automobiles rather than relying upon highly polished commercials.

Technologies Are Key to Millennial Car Shoppers

And because Millennials are so tech-savvy, they want their technology to follow them into their vehicles. This has made auto manufacturers to further refine their infotainment and smart safety features to attract Millennials into upgrading their autos. As a result, Millennials are starting to look past the hype and are gravitating towards the latest INFINITI QX30 model.

The INFINITI QX30 Was Designed with Millennials in Mind

It was unveiled using a social network that appeals to Millennials, Instagram. And what is not to love about this sporty, sleek, and sexy crossover SUV? The QX30 is built with the consciousness that Millennials have grown up from their college thrift store days and are now looking for an elegant vehicle to express themselves. The QX30 holds their attention because it has modern, sophisticated styling that looks less like an appliance. This is why Millennials are sold on the QX30 and starting to take a closer look at the INFINITI brand.

The fine stitching of the leather interiors, brushed aluminum panels, and rich paint on an INFINITI make it the more refined package.

Please contact us or kindly stop by at our INFINITI of Springfield showroom to take a closer look at the QX30 9or any other INFINITI model). Our friendly sales staff would be happy to take you for a test-drive and to show you all the cutting-edge features. Join our exclusive club of INFINITI owners, and you will be sold on the brand for a lifetime.