February 06, 2018
As a brand, INFINITI has continued to grow in popularity in the United States ever since it was first introduced in 1989. However, sales have really taken off recently, and 2017 is set to mark a record for INFINITI sales in the US and across the globe. Still, it seems that there is much that the average American driver doesn’t know about the brand. For this reason, we’ll now give you a look into the story and meaning of the INFINITI car symbol, as the symbol’s meaning says a lot about the brand and its goals.
The Meaning of the INFINITI Car Symbol
According to the manufacturer itself, the INFINITI emblem consists of ‘two central lines leading off into an infinite point on the horizon.’ This is meant to symbolize the brand’s mission to continuously look forward into the future-something that is fully in evidence when looking at many of the stylish, high-tech models in the current INFINITI lineup. This mission is also what has helped INFINITI win numerous awards for safety and overall value.
Of course, the INFINITI symbol can also mean different things to different people. If you look closely at the two central lines leading off towards the horizon, they begin to symbol a road, which is quite fitting for a car maker. For others, the two lines joining together may represent a mountain that symbolizes the freedom and independence offered by an INFINITI SUV or crossover, such as the QX30, QX50, QX60, QX70 or QX80.
At the end of the day, it doesn’t really matter what the INFINITI symbol looks like or represents though. No one is going to buy a vehicle simply because of its emblem, and no one will ever care about how the emblem looks if the car that bears it doesn’t cut the mustard. Luckily, INFINITI vehicles have a strong reputation for quality, performance and reliability, which ensures that they are all well deserving of bearing such a striking, meaningful emblem.
Nonetheless, there’s no need for you to just take us at our word. Instead, why don’t you pay a visit to INFINITI of Springfield, where our sales associates are standing by to answer your questions and let you take any of our new INFINITI vehicles for a test drive.
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